The Importance of Branding: How It Can Help You Stand Out in a Crowded Market
In today's wild and crazy market, where it feels like every business is vying for attention, branding has become an absolute game-changer. Trust me, you don't want to miss out on this. It's time to stand out from the pack and leave an impression that'll make heads turn. So, in this blog post, we're going to dive into the wonderful world of branding. We'll talk about why it's so darn important,...
How to Create a Consistent Brand Image for Your Service-Based Business
Hey there, fellow service-based business owners! In this ever-competitive world, it's crucial to rock a strong brand image that makes you stand out from the rest. Trust me, having a consistent brand image can work wonders for your business. It builds trust, boosts recognition, and earns you a rock-solid reputation. Whether you're a consultant, freelancer, or an agency, a cohesive and...
7 Tips For Revamping your website
Revamping (or rebranding) your website can be a great way to refresh your company's image and stay relevant in today's competitive market. Side Note: It is also one of my favorite things to do for my clients! I absolutely LOVE transforming my client's outdated, embarrassing websites into a client-attracting machine that they are proud to show off. Check out this case study for The Game of Nerds!...
Why you should (or shouldn’t) revamp your website
Most businesses go through a rebranding at some point, whether it's because they want to change their image or because their target audience has changed. But is rebranding always the right move? Here are three reasons why you might not want to revamp your website, and three reasons why you might want to do it. Reasons why you might NOT want to revamp your website. REASON #1: YOUR WEBSITE IS...
The Game of Nerds – Website Revamp
Today, I’m taking you behind the scenes of the website design project I completed recently for my client Shannon Parola. Shannon is the founder of The Game of Nerds; a fandom and nerd-based site that gives fans and writers a safe place to talk and write about the things they love. They cater to all ages, genders, and everything in between. For the past eight years, she has been the one doing...
Website Anatomy: 5 Essential Pages Every Service Provider Needs
If you’re a service provider, it is critical that you have an effective online presence. It’s no secret that a well-designed website is essential for any business’s growth and profitability. But you need a website that’s more than just pretty - it needs to be useful, and it needs to be there when people need it. A website with no pages or functionality is useless. This means that you have to...
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This blueprint guides you through the essential steps to create a polished online presence that attracts clients and boosts conversions.