5 Tips to Lock in Your Next Client from Your Website
Have you ever thought about what your potential clients gain from your website? Your website should offer a service, not just 'lip service'! You'll want to make sure that your website offers something of VALUE to a visitor. So, I've gathered five pointers that will help turn a passerby into someone who will stick around, after all, the goal is to turn potential clients into...
Two Questions to Determine Your Brand
You probably hear it everywhere, “you need good branding”, “represent your brand”, “make sure this reflects your brand”, etc, etc, etc! OK, great! But how do I figure out what my brand is??? Ultimately, your brand is a combination of what people think of when they think about your business and the message that you want to convey to your ideal clients. (For more about what, exactly, branding is,...
What Does It Mean to Brand Your Business?
You are smart, powerful and motivated. You are excited and you know your business is going to thrive! You also know that you’re supposed to brand your business... However, you may be wondering what that entails... You’ve got the perfect name. You’ve created a logo, which you know is awesome and you’re proud of it! But... Is that enough? Is that branding? While choosing a name and logo are parts...
6 steps to build your dream website
You’ve created a business and now it is time for your business to reach the next level – presence on the internet. When you're starting out in your business, it's important that you have a website that showcases your expertise. Now that you are finally ready to create the client-attracting website your business deserves, "where the heck do I begin?" In this blog post, I discuss how to build your...
The Pros and Cons of Creating Your Website from Scratch
You are in business to make money, not to lose it or give it away. While this is essentially true of all businesses, certain tasks could be costing you more when not handled professionally. These tasks include everything from accounting to customer service to project management. Outsourcing specific tasks could be the best decision you make for your business - especially your website....
How to Make Your Brand Memorable to Your Audience
Making anything memorable to a large audience can be difficult, especially when it comes to trying to brand yourself and your business. Not everybody is interested in the same thing, and not everybody will be interested in your business and what you have to say. The first thing you’ll need to do is come to terms with the fact that not everybody you’re targeting is going to become involved with...
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This blueprint guides you through the essential steps to create a polished online presence that attracts clients and boosts conversions.