3 Reasons Why I Love WordPress, And You Should Too

There are a ton of options when it comes to building a website, so you’ve got to know what makes a great website and which platform will best meet your needs.

One of the most important parts of building your online business is finding a website platform that you feel comfortable with and can easily manage. It is also important to consider factors like security, scalability and design options. WordPress does all that and more, making it a smart choice for most types of websites.

While there are a ton of great reasons why you should use WordPress for your website – whether you’re an entrepreneur, a blogger, or a marketer – in this post, we’ll explore three reasons why I love WordPress.

It’s a Free and Open-Source Software

The best part about WordPress is that it’s free and open source. That means it’s very flexible, which makes it easy to customize to fit the needs of a business’ specific requirements.

It has a wide range of features and is one of the world’s most popular content management systems, with more than 30% of all websites using it.

Quick TIP:

While the WordPress software itself is free, you need a domain name and web hosting to install it. I recommend using HostGator. I have used them for years, and they have amazing customer service.

WordPress also has a large and active community of users and developers, which means that there is a wealth of information available on the internet as well as a huge number of extensions available to be used.

Its open-source nature means it can be easily extended and customized to meet the needs of a business’ specific requirements. This can be done by using WordPress themes and plugins, which brings us to my next point of being extremely easy to customize and scale.

It’s extremely easy to customize and scale

There really is no limit to WordPress… Originally designed as a blogging platform, WordPress earned its early popularity by making this rather technical chore easy for thousands of new bloggers. Today it’s no longer known as just a blogging tool.

WordPress is a great CMS for any type of business, especially if you want to customize the appearance of your website and add extra functionality to it.

With thousands of free and premium themes (customizable templates) available, it’s easy to find a look that’s just right for your brand and business. Many themes, like DIVI (my recommendation) or Elementor offer easy, drag-and-drop editing of layouts, colors and more.

The combination of themes and plugins (small software add-ons that give additional functionality to the website) make the possibilities nearly endless, so no matter what you need a website to do, chances are good that WordPress can handle it.

You have full control over your website

While WordPress is one of the most popular platforms when it comes to building your website, there are many other choices such as WIX, Squarespace, and Shopify.

All of these may be perfectly fine for making websites but they aren’t open-source like WordPress and limit your control to whatever features are offered in their packages.

That leaves you with some limitations like:

  1. The core functionality is usually built-in, so you can’t expand with plugins.
  2. You’re stuck with their hosting and it may not be the best value or best performing option.
  3. Between the limiting number of themes to choose from or worse, needing to use code to make simple changes, customizing is the look and feel is limited and essentially more complicated.
  4. You don’t have full ownership of your site and content. When you stop paying, all of those files and pages are either lost or held by the company. With WordPress, you own the files, and no one can prevent you from moving them to other hosts.

Top 7 WordPress Usage Statistics

According to Hosting Tribunal:

    • WordPress is used to power 39.6% of the internet. This figure has risen by nearly 5% since 2020, and is a 4% rise from 2019.
    • Looking at websites built with a CMS alone, WordPress powers a whopping 64.1%.
    • There are an estimated 64 million websites currently using WordPress.
    • Over 400 million people visit WordPress websites every month.
    • 661 new WordPress sites go live each and every day.
    • There are over 50,000 plugins available to enhance your WordPress website.
    • WordPress is available in 57 different languages, making it a truly global platform.

Final Thoughts

When choosing a website platform, it is important to know what you want your website to do and match it with a platform that can accommodate your needs.

I’ve tried a lot of platforms throughout the years and, in my opinion, WordPress is the best option for service providers to use.

It has a simple and clean design that makes it easier to use than other content management systems and will grow with you as your business grows.

If you’re ready to get started on building your own website, then be sure to grab my Beginner’s Guide to WordPress!

This guide covers everything from getting your own domain name and hosting, to setting up your self-hosted WordPress site, to choosing themes and plugins, and more!

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Hey, I'm Tabitha!

This is my little corner of the internet where I share everything from marketing & strategy to entrepreneurship & mindset.

I believe in sharing really simple, effective advice to help you design a business you love.

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